Far Cry® VR In Alpha
To test the brand-new Alpha version of Far Cry® VR
with our target demographic, our team set up 14 play-testing sessions across two days, with a total of approximately 94 players, at our Melbourne venue.
Registrations opened two weeks in advance via emails to our Melbourne database and posts on our Melbourne Facebook page, with a view to select players that represent our key demographics and a mix of age, gender, and VR experience.
Within the hour of opening registration, we had over 500 players sign up; in just under 48 hours, we had over 2000 player registrations! This response to early testing callouts has been phenomenal and a promising indicator of not only our customers’ anticipation of the release, but also its magnitude for the industry – an iconic, immersive gaming experience never seen before.